From Cradle to Crave and Cradle to Cradle
Cradle-to-cradle definition of sustainability

The concept of Cradle-to-Cradle suggests that resource consumption and economic growth are interconnected and should not be viewed in isolation. In reality, they frequently complement each other.

The primary objectives of the Cradle-to-Cradle approach are threefold:

We work towards eliminating the concept of waste.

Harness the Power of Renewable Energy.

It is important to value and uphold the integrity of both human and natural systems.